Satisfied clients = more referrals

You know the old adage: A satisfied customer will tell two people, but an angry customer will tell everyone he or she knows.  The lucrative referral business you receive is highly dependent on the experience your clients have with their mortgage transaction.  One of the easiest ways to find out whether your client had a good experience is to ask them to fill out customer satisfaction survey after their loan transaction.  A survey not only helps you sharpen your skills as a mortgage broker, it also shows your clients you care about improving your business. 

Fannie Mae, Fair Isaac among companies relying on XSites Network

When we launched the XSites Network — then called the Mercury Network — in 2001, we leveraged the industry's most sophisticated infrastructure and largest pool of appraiser users to create an invaluable resource for mortgage originators.  It hasn't taken long for the biggest players in the industry to realize that and take advantage.

Last week at the Mortgage Bankers Association National Technology in Mortgage Banking Conference & Expo in Orlando, we announced the consummation of a partnership with Fannie Mae.  The XSites Network, and the many thousands of appraisers using Appraiser XSites and XSite Order Manager, our appraiser workflow management desktop software, will be the backbone for valuation services used by Fannie Mae in Real Estate Owned (REO) disposition. 

We also announced custom plugins for some leading LOS and loan automation software.  Users of Fair Isaac Corporation's (of FICO score fame) Diamond LOS as well as users of MortgageFlex's LoanQuest software will have streamlined access to the XSites Network's appraiser vendors.  Orders will be routed directly to Appraiser XSite-enabled appraisers, status updates during the assignment will be available 24 x 7 on the appraiser's XSite, completed reports will be screened for compliance and QA on the appraiser's end, before they're sent, and reports will be delivered securely to the Diamond or LoanQuest user. 

Even if you're not a Diamond or LoanQuest user or involved in Fannie Mae REO disposal, this news should let you know you're partnered with a company the industry realizes means business.  The way we see it, our competitors would give anything if Fannie Mae would come to them asking for their help doing business more efficiently, with the most reliable technology and infrastructure. 

You can be sure we bring that know-how, technology and talent to bear on your behalf, too.  Mortgage XSites with DirectFax and digital signature technology lap the field when it comes to website features that help you manage your business and provide outstanding customer service.  XSellerate helps you drum up, retain and get repeat business.  You've made a great choice of technology partners — Fannie Mae, Fair Isaac and MortgageFlex would agree!

Marketing tips for Tax Deadline Day
April 15 — Tax Deadline Day — is just around the corner and now is the perfect time to highlight the tax benefits of owning a home to your loan prospects.  In addition, many of your prospects will be receiving a hefty tax return — encourage them to use that return to invest in a home, which will build equity for the future! 

In your marketing efforts, direct clients to your Mortgage XSite where they can learn about the home buying process and use the various calculators to see how much house they could afford if they use their tax return for a down payment.